Polyester – first created in the 1940s, however was not popularised until the 1970s when advertised as a ‘miracle fibre’ due to its diverse nature.
Initially developed by the DuPont Corporation in the 1920’s and used for military parachutes in World War 2, nylon was integrated into 25% of the
Rayon is the common term for a group of semi-synthetic fabrics used widely within the fashion industry. Rayon can be produced using different processes, such
‘Sustainability‘ is the buzzword of today’s fashion industry. It is the key concentration for today’s generation and fashion brands. An ever-increasing number of brands are
In recent years, social media has become an effective marketing tool. It has not only created a new dimension of marketing but has also provided
With the COP26 summit in the headlines ever since it kicked off on the 31st of October, there are many questions that individuals and brands